PRIVACY POLICY

This is Motif Limited is registered in England and Wales.

Company no: 2692105

VAT no: 563078238

ICO registration no: Z6509158

 

Trading name: Motif

 

We are committed to ensuring that your privacy is protected.

This policy sets out how Motif uses and protects any information that you give us when you use this website or if we contact you when conducting market research or customer feedback interviews. We may change this policy from time to time by updating this page so you should check here from time to time to ensure that you are happy with any changes.

There is a separate privacy policy that applies to the personal information of all individuals who seek to be, are, or were employed by Motif or who work(ed) for Motif on a temporary basis.

Contents

MARKET RESEARCH AND CUSTOMER FEEDBACK INTERVIEWS

  1. Legal basis

  2. What we do with the data that we collect

  3. Your rights

  4. Security

LEGAL BASIS

We process personal data on behalf of our clients, for the purposes of collecting feedback from their customers, analysing the results, and presenting the results to our clients. Our clients use this data to improve the services they provide. In most cases, Motif is a Processor working on behalf of our clients, who are the Controllers of the data. If you have any concerns around this, please check the privacy statement of the company on whose behalf we contacted you in the first instance.

We process our business contacts’ personal details (e.g. clients, suppliers) for legitimate business purposes and contractual purposes.

If you have any further queries, please email our Data Protection Officer: dpo@thisismotif.com or call us on +44(0) 20 3653 0240.

WHAT DO WE DO WITH THE DATA THAT WE COLLECT

Generally, data collected for market research or feedback purposes is only used for analysis purposes and reported anonymously in aggregate form. You do not have to answer any of the questions we ask if you do not want to. At no time will we or our clients try and sell any product or service to you as a result of you taking part in any survey we conduct. We will not pass your details to another organisation for selling or marketing purposes.

Sometimes, our clients ask for responses to be passed back to them with your name and details attached. If this is the case, we will explain to you who will see your answers and what they will be used for. This may include training, service improvement and resolving any queries that you have raised. We will only pass on your individual answers with your name if you tell us that it is OK to do this.

We record all our market research and feedback telephone calls for training and quality control purposes. We may pass those recordings to our clients at their request, but only if you tell us that it is OK to do this.

We may pass your data to third party suppliers for survey administration and/or analysis purposes. We will not transfer your personal data outside of the European Economic Area. We will never pass your data to third parties for sales or marketing purposes.

In line with data protection laws, we will use your information appropriately and retain it for no longer than is necessary. We will keep personal data (i.e. data that would allow you to be identified as a person, such as your name, telephone number, email address) for 12 months, after which it is removed from our records. We keep recordings of market research and feedback telephone calls for four months.

All surveys are conducted according to the MRS (Market Research Society) Code of Conduct.

YOUR RIGHTS

Participation in market research and feedback surveys is voluntary and you can refuse to take part at any time. We can add your telephone number and/or email address to our Never Contact List. This will only affect contact from Motif. If you want to be added to a Never Contact register for all contact from the company on whose behalf we conduct the survey, you should contact that company directly.

You have a right to request a copy of the personal information we hold for you. When requesting access to your personal information, please note that we may ask specific information from you to enable us to confirm your identity and right to access, as well as to search for and provide you with the personal information that we hold about you. This includes the telephone number or email address that we used to contact you. We will respond within one month.

You also have a right to request that the personal information we hold for you be rectified (in case of errors) or erased.

In the event that we cannot provide you with access to your personal information, we will try to inform you of the reasons why, subject to any legal or regulatory restrictions.

If you have any queries about the data that we hold for you, you can contact us at dpo@thisismotif.com or call us on +44(0) 20 3653 0240. We will do everything that we can to help.

SECURITY

We are committed to ensuring the integrity of our site and the information of its users. We have in place suitable physical, electronic and operational procedures to safeguard the information we hold.

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CLIENTS, PROSPECTS AND SUPPLIERS

LEGAL BASIS

We process our business contacts’ personal details (e.g. clients, prospects, suppliers) for legitimate business purposes and contractual purposes, in line with the UK GRPR and PECR regulations.

WHAT DO WE DO WITH THE DATA THAT WE COLLECT

We may pass business contact data to third party suppliers for administration and/or marketing purposes. We periodically appoint digital marketing agents to conduct business marketing activity on our behalf.

In line with data protection laws, we will use your information appropriately and retain it for no longer than is necessary.

YOUR RIGHTS

You can opt out of any marketing communications from Motif by emailing hello@thisismotif.com or by clicking the unsubscribe option in one of our emails.

You have a right to request a copy of the personal information we hold for you. When requesting access to your personal information, please note that we may ask specific information from you to enable us to confirm your identity and right to access, as well as to search for and provide you with the personal information that we hold about you. This includes the telephone number or email address that we used to contact you. We will respond within one month.

You also have a right to request that the personal information we hold for you be rectified (in case of errors) or erased.

In the event that we cannot provide you with access to your personal information, we will try to inform you of the reasons why, subject to any legal or regulatory restrictions.

If you have any queries about the data that we hold for you, you can contact us at dpo@thisismotif.com or call us on +44(0) 20 3653 0240. We will do everything that we can to help.

SECURITY

We are committed to ensuring the integrity of our site and the information of its users. We have in place suitable physical, electronic and operational procedures to safeguard the information we hold.

 

Last updated 28 April 2022